Marketing Executive – DACH

Company:

MasterSearch are currently working with a leading electrical company for safety and communication devices for Building Automation.

Our client is looking for a highly motivated, team playing, Marketing Executive to act as the primary DACH marketing contact for the European marketing team.

Reporting line – Country Manager DACH

Main responsibilities:

• Work with the DACH sales team, to define, plan and execute multi-channel B2B marketing campaigns
• Understand and translate into marketing pieces the value propositions of the product line
• Plan and implement a content calendar for company channels (email, blog, social media, etc.)
• Day-to-day management of social media channels
• Promote the clients brand in DACH markets
• Establish relationships with local key specialist media and develop press releases
• Assist in developing and implementing global market campaigns that support the company’s growth goals
• Update and maintain the German website
• Optimise content considering SEO and Google Analytics and web traffic metrics
• Manage Google AdWords and LinkedIn Ad campaigns
• Localise and update DACH Collateral
• Plan, support and organise webinars and customer events

Profile:

• Completed studies in marketing or equivalent experience
• Good working knowledge of lead generation, SEO, PPC, Marketing automation, Social media, CRM, CMS, Google Analytics, AdWords and PR
• Effectively work with a diverse set of stakeholders to organise and drive multiple workstreams, prioritising during busy times or when urgent needs arise
• Confident in WordPress
• Good planning and organisational skills
• Excellent attention to detail and accuracy
• Ability to work towards deadlines
• Creative outlook

Languages:

Fluent in German and English

Please send your application to Rhys Masterson on: rmasterson@mastersearch.co.uk or call +44 207 101 9623.

Thank you for considering this opportunity. We endeavour to respond to all applications, on some occasions this is not possible due to the volume, in this situation we will keep your profile and contact you should a suitable role come available.